AI for Everyone: Why SMEs Deserve the Same Tools as Giants

A Familiar Story: Why AI Feels Intimidating

Artificial Intelligence isn't new. Humanity has been working on it conceptually since the 1950s, but it only truly entered everyday conversation in 2022, when ChatGPT captured the world's attention. Suddenly, AI became a topic for your friends, your parents, your grandparents, and for businesses everywhere.

Even though the concept has been around for decades, AI feels new in our lives. It feels like change. And change is often scary.

When computers were first invented in the 1940s, only governments, militaries, and research labs used them. By the 1960s, large corporations started to adopt them. It wasn't until the 1980s and 1990s that computers became intuitive and affordable enough for small and medium-sized enterprises (SMEs). By the late '90s, with the rise of the internet, computers had become a non-negotiable tool for every business.

AI is now following a similar trajectory. It's everywhere in conversation but still feels complex and intimidating. Large corporations can afford teams of highly skilled AI engineers to explore its potential. SMEs, on the other hand, are left on the sidelines. Not because they don't want to innovate, but because access is harder.

Where we stand: AI in Europe's SMEs

As of 2024, only 13.5% of EU businesses use AI in some form. That's progress, but it's slow, and adoption drops sharply among smaller companies, most of which have no dedicated AI budgets.

But this raises a question: what does "using AI" even mean? Are these businesses leveraging AI to transform their operations, or are they simply asking ChatGPT to polish emails and run quick research?

As consumers, we can feel the answer. Does it seem like your favorite online store, your gym, or neighborhood grocer is truly harnessing AI to improve your experience? Are they optimizing operations behind the scenes, or does much of it feel… the same?

Meanwhile, large corporations are investing millions to cut costs, automate workflows, and maximize margins, creating a widening gap between enterprise giants and SMEs. SMEs can't afford to wait.

Our Mission: AI Without the Barriers

We built Botts.ai around a simple principle: AI should be accessible to all businesses, regardless of size.

Here's how we make that possible:

Simplicity. Our products are powerful yet easy to integrate, requiring no technical expertise. We handle the complexity, while your business reaps the rewards.

Affordability. We know cost constraints are real. That's why we offer flexible membership tiers starting from CHF 39/month, designed for any budget.

Accessibility. AI can feel intimidating, and that's okay. We're here to answer your questions, offer honest advice, and help you explore whether AI is right for your business. No pressure, just guidance.

Our Vision: Leveling the Playing Field

SMEs aren't a niche; they are the European economy. They make up 99% of all businesses, employ nearly 90 million people, and contribute over half of the EU's GDP. These companies are run by our families, friends, and neighbors.

AI marks the beginning of a new era, and SMEs deserve a seat at the table. We want to level the playing field and become the AI team SMEs don't have, helping them innovate, compete, and thrive in the age of AI.

We would love to speak to you. If you're interested, please book a free call with us.